Results

Hiring the right designer

Have you heard or experienced first hand one of the following scenarios? You’ve hired a designer and it takes months to complete the promised materials. Your web designer built your website, it “kind of works”, and now you can’t get ahold of them. You’ve paid a designer that promised “XY & Z” but they are now having […]

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Evolving your brand

Change can be somewhat unnerving at times. Yet evolving your brand as you grow is a necessity regardless if you’re just a small company with 1-10 employees or a Fortune 500 company. You should always look to refine and adapt to your target audience. I had recently been discussing some exciting ideas with our client […]

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Micro-Moments – It’s Shopping Season

Want-to-know moments. Want-to-go moments. Want-to-do moments. Want-to-buy moments. They’re all micro-moments, and they’re the new battleground for brands. Micro-moments are transforming the way consumers shop. Retailers have to win micro-moments to win omni-channel shoppers. As we head into the holiday season, it’s more important than ever to rethink how your design is engaging your audience. Plan […]

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Thinking mobile

Designing for mobile isn’t just a solid practice for visual aesthetics. There’s data to backup why there should be a focus on the content that your users find and ensuring a simple intuitive experience. 2x increase in “near me” searches in the past year.1 You’re out and want to find the closest Italian restaurant. Finding the […]

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Budget for Branding

We’ve all seen that car. The one with the shiny rims but the rest of the car has seen better days. If your new website were the rims, do you feel the rest of the car looks just as good? Much like a car, your brand is seen from every angle. It’s the first thing most […]

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Client Questionnaire – First Steps

I thought it would be insightful to share some ideas to help any one that’s in the market to hire a designer/web developer for their next project and what you can prepare before starting your search. Since in my experience I’ve heard plenty of horror stories of projects gone awry or completely out of scope from […]

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