Blog

July 8, 2019
SEO Marketing Trends

The constant changing of algorithms by search engines can leave you scratching your head. Regardless of size or industry, keeping up with SEO trends helps your business stay ahead of the competition. Not only is technology changing the way we search- looking at you, Alexa and Google Assistant -but search engines are continuously using different […]

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February 6, 2019
Mobile Email Marketing Tips

Whether you are attracting new customers or bringing back old ones, email marketing is one of the most effective ways to reach your targeted audience. When it comes to mobile, however, there are a number of things to consider. Mobile users don’t think or act the same way as desktop users (as we’ve touched on […]

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January 22, 2019
Less is More: Designing with User Experience Goals

Setting user experience goals can greatly increase the success of your website. People typically visit a website looking for something specific. Your primary goal should always be to serve up what they’re after. Quickly. Recent industry benchmarks show that for every 1 to 3 seconds a website has to load on mobile your probability of […]

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January 11, 2019
Easy ways for your website to be found on Google

You finally have a completed website, it’s online, packed with great content and it looks fantastic. Now everyone should be able to find it right? Well there’s been many great websites out there that have come and gone simply because no one knew they existed. The majority of people online rely on Google to discover […]

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August 27, 2018
Why UX is important for small business

User experience, or UX, is the overall experience of a person using a product such as a website or app. UX isn’t limited to the visual interface of your product. It’s a concept that encompasses the entire journey a person takes. Take for example a simple search on Google. You’re presented with a logo and a search […]

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June 27, 2018
How to Build Better Landing Pages

Building a site is not just about putting your business information up on the internet or setting up ecommerce. It’s about facilitating a buying journey. Although that seems simple, it’s a critical pivot in mindset that changes the productivity of a site significantly, and it reveals how to build better landing pages. Below are our […]

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May 6, 2018
To insource or to outsource digital marketing

We work with a lot of small businesses, and they typically have smaller marketing budgets. When it comes to running digital marketing campaigns on Facebook, Google, or anywhere else, spending a portion of limited digital marketing dollars on management fees can seem counterintuitive. Will the results of the agency be better than DIY? Probably, but […]

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March 27, 2018
Your Brand vs. Their Brand

Everyone wants to be like Amazon. Or Uber. Or Apple. They all disrupted well established industries by investing in a quality experience. These companies can, should, and probably do inspire you, but let’s not forget that you started a new company to meet an under-represented need. Now you need to build your own experience and […]

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March 21, 2018
Expectations of a Web Design Agency

Maybe you’re searching for a web design agency to start a new project or maybe you’re not happy with your existing agency. Let’s face it, sometimes it seems everyone is a web design expert. There’s a few things we’ve found that we feel should be a standard when looking for the right fit. An agency’s background […]

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March 13, 2018
Small Business Marketing

As a new or small business, marketing can seem like a whole new world that’s constantly changing and you’re in need of a map for guidance. Small business marketing is something we’re always trying to improve upon from a creative and strategic standpoint ourselves. We’re hopeful that our insights on social and through our blog […]

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