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Content Development

December 21, 2022
Festive Fails & Marking Tips with a Twist

FYD is bringing the cheer with a few holiday-inspired marketing tips. We’re turning some festive fails into mindful marketing advice to help you improve your content all season long. Thank You? For the Gift? Neither your site nor your gifts should suffer from driver errors. Without essential parts, a gift isn’t much of a gift […]

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December 19, 2022
Trending Hashtags: Why You Should #UseThem

Whether you’re looking for #traveltips, #food, or #photography, there’s a hashtag for that. In 2007, the social media-savvy hashtag emerged from the pound symbol. And we haven’t looked back. Trending hashtags have grown markets, raised awareness, and stimulated viral conversation across the web. If you’re wondering how hashtags can benefit your brand, you’re in the […]

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November 28, 2022
The Importance of a Readability Score

Have you ever gone on Google looking for a straightforward answer, only to be directed to a page filled with complicated vocabulary, academic vernacular, and long paragraphs of tiny text? Imagine opening this blog and the first sentence being, “This blog was written with alacrity to make you cognizant of the preponderance of a readability […]

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November 4, 2022
The ROI of Content Marketing

Imagine going to a website and there’s not a single word on the page. No section headings. No product descriptions. No updates or blog articles. Would you spend a considerable amount of time on a site like this? Probably not. Why? Because a website’s written content is what encourages users to explore your site, make […]

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October 7, 2022
Why Video Marketing Matters.

It’s a funny TikTok dance, an influencer telling a story on YouTube, or an Instagram Reel of someone cooking pasta in an oddly satisfying way. Videos are just fun, right? Yes, but video marketing is also an incredibly effective tool. 87% of marketers report that video has helped them achieve a positive ROI; meanwhile, 92% […]

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October 20, 2021
For a Successful Social Media Campaign

“I saw the funniest tweet today!” … ”Did you see their last Instagram post?” … ”I saw on Linkedin that you started a new job!” … Not a day goes by where we don’t mention something we saw on social media. The share button is slowly becoming the new “word of mouth.” If your company […]

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