Posts Tagged ‘Business Development’

March 13, 2018
Small Business Marketing

As a new or small business, marketing can seem like a whole new world that’s constantly changing and you’re in need of a map for guidance. Small business marketing is something we’re always trying to improve upon from a creative and strategic standpoint ourselves. We’re hopeful that our insights on social and through our blog […]

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March 12, 2018
Measurement Strategy for your Small Business

Many of our small business clients let us install Google Analytics & customize the implementation without asking any questions. With all the hats you wear, of course analytics aren’t that important to you. Actually, analytics & measurement strategy are probably only buzzwords to you, yet they should be two of the most important tools in […]

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February 9, 2016
Hiring the right designer

Have you heard or experienced first hand one of the following scenarios? You’ve hired a designer and it takes months to complete the promised materials. Your web designer built your website, it “kind of works”, and now you can’t get ahold of them. You’ve paid a designer that promised “XY & Z” but they are now having […]

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November 16, 2015
Evolving your brand

Change can be somewhat unnerving at times. Yet evolving your brand as you grow is a necessity regardless if you’re just a small company with 1-10 employees or a Fortune 500 company. You should always look to refine and adapt to your target audience. I had recently been discussing some exciting ideas with our client […]

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November 13, 2015
Micro-Moments – It’s Shopping Season

Want-to-know moments. Want-to-go moments. Want-to-do moments. Want-to-buy moments. They’re all micro-moments, and they’re the new battleground for brands. Micro-moments are transforming the way consumers shop. Retailers have to win micro-moments to win omni-channel shoppers. As we head into the holiday season, it’s more important than ever to rethink how your design is engaging your audience. Plan […]

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September 10, 2015
Thinking mobile

Designing for mobile isn’t just a solid practice for visual aesthetics. There’s data to backup why there should be a focus on the content that your users find and ensuring a simple intuitive experience. 2x increase in “near me” searches in the past year.1 You’re out and want to find the closest Italian restaurant. Finding the […]

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August 24, 2015
Budget for Branding

We’ve all seen that car. The one with the shiny rims but the rest of the car has seen better days. If your new website were the rims, do you feel the rest of the car looks just as good? Much like a car, your brand is seen from every angle. It’s the first thing most […]

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August 14, 2015
Client Questionnaire – First Steps

I thought it would be insightful to share some ideas to help any one that’s in the market to hire a designer/web developer for their next project and what you can prepare before starting your search. Since in my experience I’ve heard plenty of horror stories of projects gone awry or completely out of scope from […]

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